PEPSI MAX AND JEFF GORDON PRESENTS: TEST DRIVE 1 AND 2
The first Pepsi Max / Jeff Gordon video commercial was nothing short of being hilarious being a previous car salesman. Can you imagine having someone who appears to not even be able to drive in a parking lot to all of a sudden unleashing hell on a Chevy? That was an awesome video to bring NASCAR into a real life situation. The gentleman sure looked like he was scared as hell and probably would have been even if he knew it was Jeff Gordon. :)
The second Pepsi Max / Jeff Gordon video commercial was just as brilliant if not more than the first. A ex-convict taxi driver that's getting pulled over by the police. :) That was hilarious to say the least and showed some better planning on the crew. The taxi kept the passenger in the back seat behind the glass and the police car was a great excuses to have a car following at high speed filming a different camera angle. Awesome work on both of them but I would have to say that the second one is the best so far.
The real underlying problem is that NASCAR has went from being one of the most popular sports with a huge following to falling another position below NHL Hockey. The Racetrack used to be sold out with waiting lists for years and then we've seen a steady decline in revenue and interest in the sport. Post Dale Earnhardt, guys like Tony Stewart, Dale Jr, Jimmy Johnson and Jeff Gordon need to think outside the box a little to make this sport popular again. Great job to Pepsi Max and Outstanding work to Jeff Gordon for bringing some interest to the sport and himself. :)
-Ron Robey
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